This Serial Entrepreneur Discovered a Business Model With Massive Growth Potential: DIY Fencing and Railings


Robert Corrao, founder and CEO of My Fence & Railings 2 Go and CEO of Jan Fence, has spent his daily life in the fencing market. His father began Jan Fence, a New Jersey-centered fencing provider and contractor, in 1955. Corrao took about in 1992, growing the enterprise from a compact operation in his dad’s yard to a foremost distributor and installation small business of vinyl, aluminum, chain website link, and wood fences, with a four-acre lawn, tailor made fabrication shops, and a lot of set up crews.

“When I was youthful, I pretty much would set myself to rest imagining about how I wanted to mature the company,” Corrao states. “It is unbelievable, but anything I assumed of arrived legitimate.”

Now Corrao drifts to slumber plotting the potential of his 2nd small business, My Fence & Railings 2 Go, a do-it-on your own (Diy) fencing business and just one of the quickest-increasing little companies in the Northeast. Need to his most up-to-date vision show real, he will soon be turning My Fence & Railings 2 Go into a countrywide franchise.

Partnerships paved new beginnings

Corrao began My Fence & Railings 2 Go in 2017, impressed by the urging of Barrette Outside Dwelling. Considering that 2008, Jan Fence has been Northern New Jersey’s special provider of the Barrette manufacturer, ActiveYards. The partnership took Jan Fence “to a whole new amount,” Corrao says.

At first, he was far too targeted on his to start with business to contemplate the Do it yourself concept. But when the suitable place opened up — a retail making on a big freeway — he determined to dive in. Now, his only regret is that he failed to start out it faster.

“With the aid of my workforce, we gutted the setting up and developed one particular of the most progressive fence and railing showrooms there is,” he says. “Everyone that will come in is amazed. There is no other fencing shop like this.”

According to surveys, buyers see My Fence & Railings 2 Go as a pleasurable option to massive-box merchants. They value the fulfilling searching encounter, high quality supplies and technologies, personalized company, and stage-by-step installation guides My Fence & Railings 2 Go features to simplify fencing.

Through Covid-19, when the organization was forced to near the shop, revenue soared when the staff put in a big indication on the highway: “Open up for cellphone orders.” Seventy % of these prospects were contractors. The relaxation have been house owners, Corrao clarifies. Equally groups appreciated My Fence & Railings 2 Go’s contactless pickup and shipping possibilities.

Envisioning future actions

With the retailer reopened and small business flourishing, Corrao is excited to scale. He is in talks with opportunity companions to flesh out a franchise model.

“My Fence & Railings 2 Go can be a wonderful insert-on to an present fencing installation small business or a new undertaking for an entrepreneur,” he explains, including that it has much less going components and lessen overhead than an set up business.

He thinks sector desire will proceed to generate achievement. He also credits a potent workplace tradition, his dedicated group (some of whom he has labored with for additional than 30 yrs), and the help and counsel of his spouse, Mila Corrao, who is also an entrepreneur.

“Entrepreneurs are a distinctive breed, Corrao notes. “You have to be a visionary. You have to be ready to visualize things and then go right after your desires.” And that is particularly what Corrao is accomplishing.  

By the figures

  • No. 99 on the 2022 Inc. Regionals Northeast
  • 91% Two-Calendar year Advancement Amount
  • 3,200 Square-Foot Showroom
  • Headquartered in Pequannock, New Jersey


Supply connection

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